Today my guest is Robert L. Angus from Octavia Book Bindery and we are going to talk about the challenges of running a niche business, killing it in online marketing, and wearing many hats. So, tell us your business story – how did you start your business and how long have you been running it? […]
Continue Reading →Archives for March 2018
Good newsletter example
If you think creating a good newsletter is not easy (and so you’ve been coming up with all kinds of excuses why you can’t write one – ‘I’m not a creative type!’ and that kind of…stuff), I’ve good news: it can be learned! I’ve dissected some pretty darn good newsletters for you below to get […]
Continue Reading →5 foolproof ways to write an engaging newsletter used by top coaches
As you may remember from my previous post, my first attempt at email marketing was a complete disaster. I made several mistakes that meant my newsletter wasn’t, and simply couldn’t be engaging – meaning I couldn’t make people open it, let alone read it. Here are a few cardinal errors I made and how to […]
Continue Reading →How to be happy in business (and create a successful business from your blog in just 12 months!)
How to be happy in business? How to create an engaged Facebook group of 12,000 users in just 12 months and turn your blog into a successful business that sells? When is it a good time for a U-turn career change? Dagna Banas, a former doctor-turned-business blogger and the author of the blog ‘Happy in […]
Continue Reading →Think Before You Write! The ultimate guide to creating a successful email marketing strategy for any industry
When I first started my first business at the age of 23 (bless! I will use it as an excuse to mitigate my embarrassment!) I knew a lot of people who were raving about newsletters, so I quickly decided I needed one too. I went for it without any email marketing strategy at all – […]
Continue Reading →Is influencer marketing the future of marketing? Interview with Yanie Durocher, social media influencer and CEO of Pom Pom Influencer Agency
We’re sitting in a plush sofa of one of the many decadent bars on Shanghai’s bund – the perfect backdrop for a conversation about big fashion, what it is like to live with the label of a “Global Fashion Insider” and running an influencer marketing agency. Yanie does not look like the typical CEO – […]
Continue Reading →Why your coaching business (and blog!) need email marketing
So you’ve written a great blog post…and now what? As a coach, you need to give away a *lot* to your potential clients for free before you sell anything. You know how important it is to share the value of our services through free content, either through your blog, Facebook page, or through newsletter, to […]
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